Apple has today quietly released the much anticipated update to Apple TV. The software update introduces a brand new on-screen interface and gives the user the ability to rent movies from the iTunes Store.
The update is available free for existing Apple TV owners by selecting the “Update Software” option under the “Settings” menu. The update takes around 10 minutes to download and another 10 minutes to install.
DVD quality movie rentals are available for $2.99 for library titles and $3.99 for new releases, high-definition versions come in at just $1 more for both library and new releases.
Movies can be kept for 30 days, but expire within 24 hours of playback beginning.
A guided tour of the new Apple TV is available on the Apple website.
